Madden Branded Goods Blog

When Buying Company Apparel, Good/Better/Best Makes You Look Your Best

Posted by Mike Monts De Oca, Regional Account Manager

maxresdefault.jpgNobody has ever complained about having options, especially when it comes to apparel. Options help narrow it all down to the perfect fit, the perfect feel…the perfect garment. If you aren’t currently getting a good/better/best option from your apparel rep, you need to immediately ask “what gives?”

So, what is good/better/best anyway? Basically, it is giving you 3 selections within your price range and garment need.

For example, let's say you have a budget of $17 per Polo-style to outfit your sales team. Take a look at the example below:

  • Good:  Gildan DryBlend – This is a brand name that anyone buying apparel is familiar with. It’s sort of like a Hanes undershirt, you can’t go wrong and it’s super budget friendly.
  • Better: Port Authority Core Classic Pique – This polo is a quality house brand from a major player in the apparel game. Chances are, you can go this route and actually come in under budget, all while keeping your team happy, comfortable and ready to conquer their day.
  • Best: Ogio Onyx – Ogio is a retail brand that is known in the golf realm for being high performance. While this option comes with a higher price tag, the extra cost ensures excellent wearability and extended lifespan.

So why does getting a good/better/best option help you look your best? Here are 3 reasons to consider:

  1. By being presented several relevant options, you can help save the company money or determine that spending a little extra will get you upper echelon quality. Either way you come out shining bright.
  2. You set yourself up as the company’s apparel expert. This knowledge can lead to a raise or promotion, but no matter what you’ve cemented your place as a valuable team member.
  3. You have a solid backup. If something changes last minute before an order is placed (budget, inventory, etc.), you still have options to get the job finished and delivered on time.

So there you have it. I hope you’re convinced that you need good/better/best in your life. Make it your standard practice when buying company apparel. When it comes down to it, who doesn’t want to look their best?

To learn more about the branded apparel process, download our FREE Branded Apparel Checklist here.


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